Fear is a much more powerful sales strategy than greed. It doesn't matter whether you are creating needs, doing negotiations or closing deals. If you know how to play with the FOMO phobia and manipulate the scarcity mindset of the other party, your chance of winning is high. That is why property agents tell you that you must make that buy decision right away. If you are … [Read more...]
What retirement planning has taught me
Long-time readers would know the reason why I set up this blog twelve years ago. It was to create a platform to share experiences and exchange ideas with fellow property investors. Gradually, I got many emails from people telling me the stories of their regrettable property purchase. Then I started writing about tricks and traps of this not-so-transparent real estate industry. … [Read more...]
4 big questions of Singapore’s wealth taxes
Blackbox Research surveyed 764 people on Singapore’s Budget 2022. The results showed that two in five respondents “highly favored” tax hikes for top income earners and higher duties for luxury cars. The poll didn’t mention the type of home or personal income of the respondents. But those who “highly favored” raise in taxes are probably not targeted in the new round of … [Read more...]
Property me too strategy
Me too strategy is a plan of action that hardly has any differentiation from the mainstream. In other words, one follows what looks popular, or do what everybody else is doing. The reason to adopt me too strategy is often the effect of herd mentality. Me too strategy is widely adopted in the Little Red Dot, especially during property purchase. Why do Singaporeans like to … [Read more...]
Want to quit the Squid Game?
I received a WhatsApp message when it was almost bedtime. The sender was in my team a few years ago. She was a fast learner and a high performer. Like many people these days, she is overwhelmed by work. Besides the never-ending tasks coming from the top, she is stressed by difficult people and office politics. Under high pressure, she feels that she is close to a mental … [Read more...]